We're Click + Scroll, a marketing podcast about the entire human experience that's compressed into micro-moments of decision. An informal podcast of coffee chats that transcended into a podcast. We cover first touch points and final conversions, decode why someone stops mid-scroll, and how a pixel can be the difference between a click or scroll. Join us in the art of making people care, the science of making it convert, and the beautiful mess of making it all work.
How often have you heard a CMO say, “I spent $50K on a marketing strategy and got nothing out of it”? So, how do agencies actually demonstrate real value? What sets a good one apart from a bad one? And how can you find an agency relationship that truly works? In this episode, we share candid insights from both sides of the table - having hired agencies and also been the agency. Spoiler: it often comes down to transparency and communication.
We all feel imposter syndrome, especially marketers. This first episode takes a deep and personal dive into how we deal with it in our everyday work lives. Sophie Perichová, Tristan Labuschagne and Christine Lo are three fractional marketers covering digital marketing, brand marketing and design, based on the Sunshine Coast, Australia.
